The everyday need
Reduce the inconvenience of handling and storing a traditional garden hose.
Our brands / Pocket HoseRethinking a familiar
A TELEBRANDS BRAND STORY / Outdoor & garden
Rethinking a familiar
garden essential.
From an expandable-hose idea to a product family spanning television, retail and online storefronts.
Explore the story ↓
THE THINKING BEHIND POCKET HOSE
Recognize a need.
Make the value visible.
The product idea
An expandable, retractable hose that contracts when not in use. The benefit was simple to show and easy to recognize.
The demonstration
A visible change in size made the product’s idea clear. Pocket Hose Ultra’s commercial earned the 2014 ERA Moxie Award for Best Short Form Variety Infomercial.
A BENEFIT YOU CAN SEE
The demonstration
is part of the idea.
Compact storage makes a familiar household inconvenience immediately understandable. Different Pocket Hose models carry that original idea into an evolving brand family.
2014 ERA Moxie Award · company announcement ↗THE RETAIL CHAPTER / 2012 → 2013
Pocket Hose
beyond the demonstration.
The official brand history dates the direct-to-consumer launch to 2012 and retail expansion to 2013, including Walmart and The Home Depot.
Source & scope
The undated official brand history reports more than 50 million units sold. This is a brand-published historical milestone, not a current or independently audited total. The 2014 award recognized Pocket Hose Ultra’s commercial.
Read the source account ↗THE BRAND TODAY
Discover Pocket Hose.
Visit the official brand destination for current products, specifications and availability.
Explore Pocket Hose