RESEARCH & REFERENCE

The stories.
The sources.

Explore the official brand catalogs, historical announcements, reporting and records behind this website.

Official brands & products

BulbHead: current productsOfficial product catalog BulbHead: company introductionOfficial company site Pocket Hose: garden hoses & watering accessoriesOfficial brand site Hempvana: topical products & personal careOfficial brand site Bull Shot: household cleaning productsOfficial brand site Eggagen: hair-wellness cap & supplementsOfficial brand site PedEgg: at-home foot-care toolsOfficial BulbHead product page Star Shower: decorative lighting & celebrationsOfficial BulbHead product page

Company history & industry recognition

Telebrands history & the As Seen on TV category2015 · Telebrands announcement AJ Khubani joins the National Direct Response Hall of Fame2014 · Telebrands announcement Telebrands earns ERA Marketer of the Year2017 · Telebrands announcement Pocket Hose Ultra wins an ERA Moxie Award2014 · Telebrands announcement Pocket Hose: the brand storyOfficial brand history · historical brand-reported milestone Montclair State: As Seen on TVFall 2013 · university profile · archived copy Response: It Was 30 Years Ago Today…September 2013 · Thomas Haire · archived cover story Steven Dworman: $12 Billion of Inside Marketing Secrets1995 interview · 2004 publication · bibliographic catalog

Retail milestones & archive films

Dustin Sullivan’s account of PedEgg at WalgreensSeptember 2026 · approved paraphrase on AJ’s website Joe Grady’s account of Star Shower at WalmartSeptember 25, 2026 · permitted firsthand recollection Telebrands 30th Anniversary Documentary2013 · company film AJ Khubani Lifetime Achievement Award filmCareer retrospective · AJ Khubani channel

Founder, mentorship & independent coverage

AJ’s contributions to Princeton’s Entrepreneurial Engineering programSeptember 16, 2026 · Professor Daniel M. Nosenchuck’s statement Montclair State Giving Day: support for student inventors2018 · University giving record AJ Khubani on PitchMen: Anthony Sullivan’s statementSeptember 29, 2026 · Executive Producer and On-Screen Star · quoted with permission Inventors seek the next big idea2009 · CBS News reporting Infomercial King A.J. Khubani2011 · ABC News profile

Official contact channels

BulbHead wholesale inquiriesOfficial company channel Pocket Hose wholesale inquiriesOfficial brand channel BulbHead customer and inventor informationOfficial company FAQ Telebrands company profileOfficial company LinkedIn presence

Product directory reviewed September 26, 2026. Original dates distinguish historical reporting and company announcements from current catalogs. The founder biography also draws on previously verified materials from AJ Khubani’s personal website. Linked sources are maintained by their respective publishers.

A FIRSTHAND ACCOUNT / SEPTEMBER 29, 2026

AJ Khubani on PitchMen.

Anthony “Sully” Sullivan
Executive Producer and On-Screen Star,
Discovery Channel’s PitchMen

Excerpts from Sullivan’s written statement to AJ Khubani, reproduced with his permission.

“You appeared in over 18 episodes as yourself across Season 1 and 2, excluding the separate Billy Mays tribute special. This count is based on my recollection and reviewing the episodes.
As a recurring member of the cast, judge and product evaluator, you brought extensive entrepreneurial experience and product knowledge to the show, helping assess inventions and their commercial potential. Your involvement was a valuable part of PitchMen.
You were also referred to as the ‘Godfather of the infomercial business’ within the show.”

The episode count is Sullivan’s account, based on recollection and episode review. It is not presented as a separate Discovery Channel certification or an independently audited episode count.

Explore AJ’s role on PitchMen ↗